Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About The Home Depot TV Commercial, 'ESPN: Ready for Game Day' Feat. Desmond Howard

A visit to The Home Depot for this customer has gone a bit strange as he randomly encounters an employee that looks a lot like ESPN College Gameday commentator Kirk Herbstreit. Even stranger is the employee's co-worker who looks strikingly similar to former Heisman trophy winner Desmond Howard. They both explain that they often get mixed up with the Saturday morning commentators but are ready to help him with all his tailgating needs. The trip only ends in more confusion for the customer who is helped by a Lee Corso look-a-like and sees the ESPN College Gameday bus parked outside. For a limited time, customers can find specials on tailgating needs such as charcoal, grills and generators at The Home Depot.

Advertiser
Advertiser Profiles
Promotions
Special pricing on Kingsford Charcoal Briquettes (expires: 10/04/2017)
Tagline
“More Saving. More Doing.”
Songs - Add
Mood
Active
Agency
Carat USA (Agency), The Richards Group, Inc. (Creative Agency)
Network

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