Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Progresso Soup TV Commercial, 'Travel Light'

Progresso believes that its soup's antibiotic and hormone-free chicken is perfect for a luxurious trip. Unfortunately for its spokesperson, John Lithgow, silly aviation soup rules prevent him from bring more than 3.4 ounces of it in his carry-on when he travels.

Advertiser
Advertiser Profiles
Tagline
“You Simply Must Taste It.”
Mood
Active
Actors - Add
John Lithgow ... Voice Over Spokesperson)
Agency
Joan Creative (Agency)

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