Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Apple Watch TV Commercial, 'Designed for Andrea D.'

Apple Watch says it designed a watch for everyone, including Andrea Dalzell, a disabled woman bound to a wheelchair. In its short work "Roll With the Punches," Andrea takes us through her day and expresses why she feels it's her responsibility to be out in the world. Andrea spends time working out with her trainer and plans her wheelchair-specific fitness schedule using her Apple Watch. She says she does it so little girls like her can see people who look like them and learn to feel accepted and beautiful.

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Tagline
“Designed for Everyone”
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