Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About NFL TV Commercial, 'A Truck for Those That Serve'

A group of veterans representing The Mission Continues, an organization that aids veterans in adjusting to life after service, discusses how their love for the Detroit Lions brought them together. During what they thought was just a tour of Ford Field on Thanksgiving, the group is met by Golden Tate and Matthew Stafford, who play for the Detroit Lions. Stafford and Tate surprise the veterans with a new Ford truck and Stafford states that being able to give back to veterans on a day meant for giving is perfect.

Advertiser
Advertiser Profiles
Products
Songs - Add
Mood
Emotional
Scene Location
Ford Field, Detroit, MI
Events & Venues
Thanksgiving Nov 23, 2017
Agency
72andSunny (Creative Agency)

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