Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Performance Analytics
Data is based on life of ad, unless indicated otherwise
Avg. View Rate
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Performance Analytics
Data is based on life of ad, unless indicated otherwise
Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Esurance TV Commercial, 'Buster Posey Is In Control'
Buster Posey, catcher for the San Francisco Giants, is sick of baseball players doing baseball-related things in commercials. Esurance lets him control the situation this time, and Posey picks a beach location. While the player sits on a jetski, with his sidekick beside him and his own theme song playing, Esurance says it believes Buster Posey knows what he wants, and that is why he chose Esurance for his insurance.
Advertiser
Products
Tagline
“Insurance for the Modern World”
Songs
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Mood
Funny
Actors
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Buster Posey ... Athlete, Cristi Harris ... Woman in director's chair, Dejzon Walker ... Pitcher, John Krasinski ... Voice Over), San Francisco Giants
Agency
Media Contacts (MPG) (Agency), Leo Burnett (Creative Agency)
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