About Mattress Firm TV Commercial, 'Sleepy’s: At the Intersection of Comfort and Value'

A man lounges upon a Sleepy's Cool mattress in Mount Holly, N.J., placed perfectly at the intersection of Comfort and... Ridge Avenues. Seized by a desire to update the latter's name to match Sleepy's tagline, he embarks on a quest to change the street, interviewing residents and business owners around the town, none of whom offer their support. Instead, the spokesman tries an alternative solution, placing a new sign over the old. This creates a convincing illusion... that is, until a breeze blows the ersatz sign to the ground. The Sleepy's Collection is available exclusively at Mattress Firm, with twin mattresses starting at $320.

Advertiser Profiles
“At the Intersection of Comfort and Value”
Songs - Add
Scene Location
Mount Holly, NJ
Actors - Add
None have been identified for this spot
The Company of Others (Creative Agency), The Company of Others (Media Agency)

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