Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Lowe's TV Commercial, 'Backyard Moment: Fertilizer'

Lowe's captures the moment a man realizes his backyard needs an overhaul as he starts up his push mower and stirs up a dirt cloud. The retailer offers to supply the lawn care products perfect for the job. For a limited time at Lowe's, Sta-Green fertilizer and grass seed bags are 20 percent off.

Advertiser
Advertiser Profiles
Promotions
Take 20 percent off Sta-Green fertilizer and grass seed (expires: 09/13/2017)
Tagline
“Start With Lowe's”
Songs - Add
Mood
Funny
Actors - Add
Brian Boland ... Man mowing lawn, Deron J. Powell ... Lowe's employee
Agency
BBDO (Agency), BBDO Worldwide (Creative Agency), BBDO Worldwide (Digital Agency), Starcom (Media Agency)

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