Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Prudential TV Commercial, 'The Prudential Walkways Experiment'

Couples are asked how much money they think they'll need in retirement and Prudential calculates how many years it'll last in a walkways experiment. A light-up bar chart is used to show them just how far their money will stretch, and many are shocked to learn that their estimatation fell short of the average length of retirement. Prudential encourages us to plan for retirement income that lasts.

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Tagline
“Bring Your Challenges”
Songs - Add
Mood
Active
Actors - Add
Andrew Spencer Dawson ... Voice Over)

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