Media Measurement
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National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Capital One TV Commercial, 'March Madness: Welcome' Featuring Samuel L. Jackson

Jim Nantz invites his friends, Charles Barkley, Spike Lee and Samuel L. Jackson over to tune into March Madness. When he leaves to grab snacks Spike asks his friends if Jim always speaks with a feminine voice, Charles explains that it's his signature in the same way that Samuel is known for being in every movie and Spike himself is known for being short. Capital One is a proud partner of the NCAA.

Advertiser Profiles
Tagline
“What's in Your Wallet?”
Songs - Add
Mood
Funny
Actors - Add
Charles Barkley ... Athlete, Jim Nantz ... TV Personality, Samuel L. Jackson ... Actor/Actress, Spike Lee ... Director
Agency
DDB (Agency)

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