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Attention & Performance Analytics
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Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
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Local
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Attention & Performance Analytics
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Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Scotch Brite Scrub Dots TV Commercial, 'Introducing Scrub Dots'

An old sponge reflects on his life with his friend, a scouring pad named Curly. Throughout their lives, they have scrubbed and smeared a lot of food, occasionally keeping a bit of egg for themselves. When they encounter a pan caked in casserole, the sponge is prepared to be covered in gunk. That is until a new sponge with scrubbing dots enters the picture. The sponge is skeptical but when he sees that the new sponge can do his job better than him, he is left with no choice but to retire.

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Tagline
“Scrubs Fast. Rinses Clean.”
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