Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

L'Oreal Paris Cosmetics Voluminous Original Mascara TV Spot, 'Read My Eyes' Featuring Viola Davis

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Actress Viola Davis lets her eyes do the talking with help from L'Oreal Paris Cosmetics' Voluminous Original Mascara in the soft glow of a Paris sunset. As Davis translates the story of her eyes -- "you're worth it," of course -- she also notes that the creamy formula of "America's #1 Mascara" offers five-fold eyelash volume.

Published
February 28, 2021
Advertiser
L'Oreal Paris Cosmetics
Advertiser Profiles
Facebook, Twitter, YouTube
Products
L'Oreal Paris Cosmetics Voluminous Original Mascara
Tagline
“You're Worth It”
Songs
None have been identified for this spot
Mood
Active
Actors - Add
Viola Davis ... Actor/Actress
Agency
Wavemaker ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots