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Under Armour TV Commercial, 'Visualize' Featuring Michael Phelps

For Michael Phelps, it has always been more about the goals than the gold. He says that in addition to training his body, training his mind has been paramount. He encourages all to participate in an exercise by visualizing all the ways you could break through and then all the things that could go wrong. In either scenario, he wants you to visualize remaining calm and overcoming all obstacles. Put another way? Train what's under the armour.

Under Armour
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“Train What's Under the Armour”
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Michael Phelps
Droga5 ... Creative Agency, Optimum Sports ... Media Agency
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