Cadillac LYRIQ TV Spot, 'Lighting the Way' Song by DJ Shadow, Run the Jewels [T1]
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As a valet starts up the all-electric Cadillac Lyriq, the vehicle becomes aglow from front to back to interior. In a nearby building, a CEO looks back at all of the things she has accomplished and gazes ahead to everything she will achieve as a lightmaker in her own life. She understands that her lasting impact, including on the kind valet, comes from the energy that she manufactures. Cadillac says that light originates within and pushes you to shine as bright as you can, asserting that, with a range of more than 300 miles, the Lyriq can charge ahead and illuminate your path forward. Cadillac invites you to reserve your own Lyriq on September 18th, 2021.
- September 09, 2021
- Cadillac LYRIQ
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- Publicis ... Creative Agency, Publicis ... Digital Agency, Carat ... Media Agency
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