Ad Block Detected

iSpot measures impressions and the performance of TV ads. As such, our content is blocked by ad blockers. Please consider disabling your ad blocker on this site to ensure the best user experience.

Continue To Site >>

Carhartt TV Commercial, 'Labor Day: Hey Rookie'

Your first day of work can be a challenge. As these hard-working cowboys discover, a lot can go wrong on the job; boxes fall over, cows run loose, a windshield breaks and a tractor rolls out of control. Carhartt says that's because out in the real world you have to earn what you get, just like its jackets have to earn the right to be on your back.

Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
“We've Got Your Back 24/7”
Songs - Add
None have been identified for this spot
Actors - Add
None have been identified for this spot.
Young & Rubicam Group ... Agency
View All Screenshots

Media Measurement

National Airings
First Airing
Last Airing
Recently Aired On
Est. Spend
TV Impressions
National Impressions
Local Impressions

Attention & Performance Analytics

Attention Score
Industry Avg. Score
Earned Online Views
Social Impressions
Engagement Rating