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Media Measurement
Data is based on life of ad, unless indicated otherwise

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Attention & Performance Analytics
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About Citizen Watch ProMaster TV Commercial, '30 Years: Great Barrier Reef'

Citizen, along with reef ecologists, celebrate its 30th anniversary by talking about the dire need to save the coral reefs of the world. Nathan Cook, a reef ecologist, says that time is one of the few resources that isn't renewable and it's running out to save the one of the ocean's ecosystem. As the scientists explore the ocean, they know that there is a small margin for error and that having a good watch is essential, which is why they use Citizen's ProMaster.

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Tagline
“Better Starts Now”
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None have been identified for this spot

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