Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About IHOP TV Commercial, 'Mr. Pancake'

For a brief moment, IHOP became "IHOB" or more universally known as the "International House of Burgers" last year. In response, the internet told IHOP that it should stick to pancakes instead. IHOP listened and is now offering Pancake Burgers made with all-natural black Angus beef. That's enough reason for Mr. Pancake to celebrate on the studio deck although Mr. Pancake doesn't exactly look like a pancake. For a limited time, IHOP is offering one of its "pancakes" with unlimited fries for $6.99.

Advertiser
Advertiser Profiles
Promotions
Get an IHOP burger with unlimited fries for $6.99
Tagline
“Pancakes. Pancakes. Pancakes.”
Songs - Add
Mood
Active
Actors - Add
Paul Guyet ... Voice Over)
Agency
Vitro (Agency), McCann Erickson New York (Creative Agency)

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