Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Discover South Carolina TV Commercial, 'The Road Less Traveled'

Why do we choose the road less traveled? South Carolina says it's to feed our curiosity and experience the unexpected, like its beautiful golf courses, beaches and waterfalls cascading in slow rivers.

Advertiser Profiles
Tagline
“Just Right.”
Songs - Add
Mood
Active
Scene Location
South Carolina
Actors - Add
None have been identified for this spot

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