Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About LEGO TV Commercial, 'Rebuild the World'

In the deep, remote plains, a hunter armed with a bow and arrow is stalking his prey when he comes across a small, white rabbit and its carrot. The chase begins immediately as the rabbit runs off into a nearby neighborhood where small, subtle changes begin to take place. Hair and clothing styles change and doorways that once led somewhere are now LEGO bricked off. As the hunter continues his pursuit, he comes across a fire-breathing dragon who blows flames on everything. The chase continues through town and through the air as the two rivals find vehicles that also double as aircraft. The two nearly collide into “Big Ben” as it rises from the ground before the rabbit escapes the sight of his pursuer. The rabbit is about to escape when the hunter appears before him and raises a carrot to take aim. It turns out the two have switched both objects and lower extremities as the hunter has become the hunted. Anything is possible in the world of LEGO and it all starts with a single brick.

Advertiser
Advertiser Profiles
Tagline
“Rebuild the World”
Songs - Add
Mood
Active
Actors - Add
None have been identified for this spot
Agency
BETC, France (Agency)

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