Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About IBM TV Commercial, 'Problem Solvers: Joy Smith, RN'

Joy Smith has been a caregiver for twenty years and knows that no two cases are exactly alike. With the use of the IBM Cloud, Joy and her team can run analytics programs to create the best recovery path for her patients. Solving problems ensures that her patients get back to their homes as soon as possible.

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Tagline
“Let's Put Smart to Work”
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Agency
The Ogilvy Group (Agency), Ogilvy & Mather Worldwide - New York (Creative Agency), Havas Worldwide (Digital Agency)

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