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CarGurus asks customers what makes it the number one car shopping site. In one-on-one testimonials, real people say they like the site because they can look at great deals, while getting a lot of information they wouldn't know how to find. One man claims the site helped him understand whether he had a good deal or not before he went to the dealership, which changes the whole car buying experience.

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Ocean Media (Agency), Ocean Media (Media Agency)

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