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Attention Score
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Media Measurement
Data is based on life of ad, unless indicated otherwise

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Industry Share of Voice - past 2 weeks
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Engagement

About 2018 Lincoln Navigator TV Commercial, 'Uncharted Waters' Ft. Matthew McConaughey [T1]

Lincoln shows off its 2018 Navigator in a theatrical style as Matthew McConaughey ferries across dark, choppy waters with his vehicle to reach a rugged island. He ruffles through a worn notebook of hand drawings from his journey thus far and when he finally disembarks he drives fearlessly into the next chapter of his adventure. Lincoln reveals that its 2018 Navigator is J.D. Power's most appealing vehicle with the highest score of any vehicle in the last six years.

Advertiser Profiles
Songs - Add
Mood
Active
Actors - Add
Matthew McConaughey ... Actor/Actress, Bradley Fisher ... Ferry boat captain
Agency
Wunderman (Agency), Team Detroit (Creative Agency)

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