Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1]
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As a woman cruises down desert roads in the Cadillac LYRIQ, the automaker encourages others to take inspiration from them, be exceptional and "lead the charge" in its first all-electric vehicle. Orders for the LYRIQ will open on May 19, 2022.
- June 16, 2022
- 2023 Cadillac LYRIQ
- “Be Iconic”
- Publicis ... Creative Agency, Publicis ... Digital Agency, Carat ... Media Agency
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