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Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1]
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As a woman cruises down desert roads in the Cadillac LYRIQ, the automaker encourages others to take inspiration from them, be exceptional and "lead the charge" in its first all-electric vehicle. Orders for the LYRIQ will open on May 19, 2022.
- Published
- June 16, 2022
- Advertiser
- Cadillac
- Products
- 2023 Cadillac LYRIQ
- Tagline
- “Be Iconic”
- Songs - Add
- Memo - Pineapple House
- Mood
- Active
- Agency
- Publicis ... Creative Agency, Publicis ... Digital Agency, Carat ... Media Agency
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- Screenshots
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![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 1](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-2.jpg#modal-screenshot)
![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 2](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-3.jpg#modal-screenshot)
![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 3](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-4.jpg#modal-screenshot)
![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 4](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-5.jpg#modal-screenshot)
![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 5](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-6.jpg#modal-screenshot)
![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 6](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-7.jpg#modal-screenshot)
![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 7](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-8.jpg#modal-screenshot)
![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 8](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-9.jpg#modal-screenshot)
![Cadillac LYRIQ TV Spot, 'Lead the Charge' Song by Pineapple House [T1] - Thumbnail 9](https://images-cdn.ispot.tv/ad/bEef/cadillac-lyriq-lead-the-charge-song-by-pineapple-house-t1-large-10.jpg#modal-screenshot)
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