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McDonald's Big Mac TV Commercial, 'Haven't Had a Big Mac'

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McDonald's pens a letter to people who haven't had a Big Mac -- people who feel like the whole world is out there enjoying the burgers without them and who wonder: "is it too late for me?" People from all walks of life enjoy that special sauce, the restaurant chain says, and if you haven't had this burger, now available in three sizes, today could be the day.

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McDonald's Big Mac, McDonald's Little Mac, McDonald's Double Big Mac
“I'm Lovin' It”
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Lola Paja ... Lead role, Dave Klec ... Firefighter waving with Big Mac
We Are Unlimited ... Creative Agency, DDB Chicago ... Digital Agency, OMD West ... Media Agency
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