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Warby Parker TV Commercial, 'Contacts'

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Warby Parker says writing a commercial about its contact lenses was difficult because the best word to describe them is one that makes some people uncomfortable. In an effort to be straightforward, the company works up the courage to say the word out loud, describing its Scout daily contacts as being really "moist."

Advertiser
Warby Parker
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Products
Warby Parker Scout
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http://www.warbyparker.com/scout
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Active
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