Media Measurement
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
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Creatives
Recently Aired On
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TV Impressions
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Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About CarMax TV Commercial, 'Grandpa' Featuring Justise Winslow, Chris Bosh
As current and former members of the NBA's Miami Heat, Justise Winslow and Chris Bosh, respectively, go car shopping, a CarMax agent explains to Winslow that there will be no haggling there and thus a hassle-free experience. As Bosh lingers in the back, the agent says to Winslow that she loves that he brought his grandpa car shopping. Bosh took issue.
Advertiser
Tagline
“The Wat it Should Be”
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Mood
Funny
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Agency
McKinney (Creative Agency)
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