Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

Smirnoff No. 21 TV Spot, 'The Secret Story' Featuring Laverne Cox, Song by Woodwork Music

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

In early 20th-century Russia, a man fleeing policemen in a dark train station grabs a bottle of Smirnoff No. 21 Vodka from a nearby shelf before hopping on the locomotive. Later, the beverage company says the drink was exiled to France as a woman running from police cars tosses the beverage onto an escaping airplane. Around the 21st century, the drink infiltrated Hollywood as celebrities smuggled it into high-profile parties. When the vodka is finally delivered into the hands of Laverne Cox by briefcase, Smirnoff says the not-so-secret story of it's infamous No. 21 is to be continued.

Published
October 29, 2019
Advertiser
Smirnoff
Advertiser Profiles
Facebook, Twitter, YouTube, Pinterest
Products
Smirnoff No. 21 Vodka
Tagline
“Infamous Since 1864”
Songs
Shimmy Shimmy Ya - Woodwork Music
Mood
Active
Actors - Add
Laverne Cox ... Herself
Agency
72andSunny ... Creative Agency, MJZ ... Production Company

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots