PGA golfer Jordan Spieth and Dallas Cowboys quarterback, Dak Prescott, play some night activities like tossing around the football and golf while the share stories of their lives. After little success in the dark, the athletes don illuminated gear like glasses, football, golf balls and arm bands which ratchets up their success. DIRECTV encourages sports fan to experience live sports like never before with its 4K Ultra HD channels.

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Grey Global Group Inc. (Agency), Grey Global Group Inc. (Creative Agency), iCrossing (Digital Agency), Hearts & Science (Media Agency)

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