IHOP introduces its Elf on the Shelf Menu including an assortment of sweet items topped with shimmery elf sprinkles as well as a Holiday Ham & Sausage Omelette. Kids eat free every day from 4-10 p.m. but the restaurant insists it's only for good boys and girls.

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Kids eat free every day from 4-10 p.m.
Tagline
“Be Good for Pancake Sake”
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Vitro (Agency), McCann Erickson New York (Creative Agency), Initiative (Media Agency)

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