Heinz uses Super Bowl LIV as an opportunity to ketchup with four families on four different planets who trepidatiously approach their respective dining places. As they nervously descend on their dinner tables, some including unfamiliar creatures, a feeling of familiarity washes all of the tension away. A bottle of Heinz Tomato Ketchup amounts to a universal ice-breaking language for the people of all four settings to enjoy, and fittingly, The Four Tops take it from there.

Advertiser
Advertiser Profiles
Tagline
“Find the Goodness”
Mood
Active
Actors - Add
None have been identified for this spot
Production
Roman Coppola ... Director
Agency
Wieden+Kennedy (Creative Agency)

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