Zales TV Spot, 'This Is How I Shine: All Eyes on Me'

As soon as the needle drops on a pink Zales vinyl record, all eyes are on these dazzling ladies, all flaunting pearlescent and sparking pieces from the jewelry store's selection. Their bling is as vibrant as the revolving disco ball as they rack up billiard balls, strut past a hall of mirrors, jam on a guitar or pose atop a revving motorcycle. This, Zales asserts, is how they shine!