One woman pulls up to pick up her friend for a road trip which starts with her handing a Dia & Co box to her friend. They stop to take a selfie while getting gas because they look so good. A woman sitting alone looks wistfully at their colorful, stylish outfits compared to her beige ensemble. The women hand her a box from Dia & Co and then all three are dressed stylishly and rock out to music in their lavender car. They stop to get food from a diner when they see a familiar wistful look from the waitress, but they know what to do. Dia & Co offers subscription style boxes in sizes 14-32.