Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About IKEA TV Commercial, 'The Morningmorphosis: Workout'

To make sure he's on time to meet Brock, his sadistic strength trainer, Ron has to keep his workout gear organized. Which means that his IKEA dresser holds not only his sweatpants but also the garbage bags he wears over sweatpants during training. Even if Ron can't do a pull-up on his way out the door, IKEA encourages everyone to be the morning person they aren't.

Advertiser
Advertiser Profiles
Tagline
“Make the Dream Yours”
Songs - Add
Mood
Funny
Actors - Add
Robert King ... Ron
Agency
McCann Erickson New York (Creative Agency)

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