Macy's TV Spot, 'Mother's Day: Separation Anxiety'

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A mother drops off her reluctant daughter for her first day of school. To comfort her, the mother gives her daughter her purse as a reminder that she'll always come back for her. The years pass, and now that same daughter is heading off to college. In homage to that special moment so many years ago, the daughter buys her mother a purse from Macy's, promising to return home.

Published
May 06, 2019
Advertiser
Macy's
Advertiser Profiles
Facebook, Twitter, YouTube
Tagline
“Give the Wonder of Love”
Songs - Add
None have been identified for this spot
Mood
Emotional
Events & Venues
Mother's Day
Actors - Add
Julie Tao ... Teen daughter
Agency
BBDO ... Agency, CarlByrd&Co ... Creative Agency, Digitas ... Media Agency

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