Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About 2019 Volvo S60 TV Commercial, 'Follow No One' [T1]

As a man drives his Volvo down a deserted stretch of road, he stops to watch a flock of birds, noticing that one bird chooses to break away from the group. Inspired, the man continues on his solo journey. Volvo introduces its S60, and using "A Poet's Advice" by E.E. Cummings, the automaker encourages you to be yourself, even when the whole world is against you.

Advertiser
Advertiser Profiles
Products
Tagline
“Follow No One”
Songs - Add
Mood
Active
Actors - Add
E.E. Cummings ... Voice Over)
Agency
MPG (Agency), Periscope (Creative Agency), AKQA (Digital Agency), Jennings & Company (Media Agency)

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