As an all-female production team gears up to shoot Bumble's ad for Super Bowl LIII, tennis champion Serena Williams reflects on an evolving society that increasingly views women as the equals of men, and that allows them to tell their stories. Cameras start to roll as Williams steps out onto the court and hits her serve. The company's first installment in its "In Her Court" campaign will be revealed during the Big Game on Feb. 3, 2019.

Advertiser
Advertiser Profiles
Songs - Add
None have been identified for this spot
Mood
Active
Actors - Add
Serena Williams ... Athlete
Production
A.V. Rockwell ... Director, Eyvonne Carfora ... Producer, Helen Hollien ... Producer, Kelli Shannon ... Producer, Melissa Barany ... Producer, Rhea Scott ... Producer, Terri Shafirov ... Producer
Agency
VMLY&R (Creative Agency), Little Minx (Production Company)

More Bumble Commercials

Get Full Metrics On This Ad

10 days of access across the site

Media Measurement

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice
Spend
Impressions
Engagement
Back to top