Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Hefty Ultra Strong Clean Burst TV Commercial, 'Pec Flex' Featuring John Cena

At the checkout register, John Cena purchases a discounted box of Hefty Ultra Strong Clean Burst trash bags and his pecs respond with a chorus of "Hefty! Hefty! Hefty!" He explains that his pecs do this when people save money buying Hefty. Hearing this, the woman in line behind him dashes off to grab an armful of Hefty bags. She says it's because she likes saving money, but we all know it's all about John Cena's pecs.

Advertiser
Advertiser Profiles
Tagline
“Hefty! Hefty! Hefty!”
Songs - Add
Mood
Funny
Actors - Add
John Cena ... Athlete, Rachel Quaintance ... Woman in line who grabs a bunch of Hefty bags
Production
Bob Yeoman ... Director of Photography, Brigette Whisnant ... Producer, Drew Santarsiero ... Producer, École Weinstein ... Production, Renny Maslow ... Director, Rhonda Vernet ... Producer
Agency
Havas Worldwide Chicago (Creative Agency), Smuggler (Production Company)
Screenshots

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