This father and son have earned their dingy clothes. They worked hard in the garage building up the dirt because who trusts a clean handyman? Their shirts had been washed with regular detergent that didn't remove the dirt, but now that their wife/mother has washed their shirts with Tide PODS and achieved a bright white, they look like models from a catalog. They are back at ground zero.

Advertiser
Advertiser Profiles
Products
Tagline
“It's Gotta be Tide”
Songs - Add
None have been identified for this spot
Mood
Funny
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None have been identified for this spot
Agency
Saatchi & Saatchi (Agency), Saatchi & Saatchi (Creative Agency), Starcom (Media Agency)

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