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Heineken TV Commercial, 'Moderate Drinkers Wanted' Song by Bonnie Tyler
Several women during different stages of an evening out sing sections of "I Need A Hero" by Bonnie Tyler. One takes the hand of a passed out man off of her knee and another throws a jacket at drunk man who is sleeping on a stool. Heineken's message, and that of the women singing, is "Moderate Drinkers Wanted," which is exemplified when a female bartender opens and offers a man another bottle of Heineken. She is impressed when he seems completely with it and politely refuses another drink.
- Advertiser
- Heineken
- Advertiser Profiles
- Facebook, Twitter, YouTube
- Products
- Heineken
- Tagline
- “Open Your World”
- Songs - Add
- Holding Out for a Hero - Bonnie Tyler
- Mood
- Active
- Actors - Add
- Halley Kim ... Singer in Yellow Dress
- Characters
- Women
- Agency
- G2 Worldwide ... Agency, Red Urban ... Digital Agency, Canvas Worldwide ... Media Agency
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Media Measurement
- National Airings
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- First Airing
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- Last Airing
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- Creatives
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- Recently Aired On
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- Est. Spend
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- TV Impressions
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- National Impressions
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- Local Impressions
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- VOD/Other Impressions
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Attention & Performance Analytics
- Attention Score
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- Industry Avg. Score
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- Earned Online Views
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- Social Impressions
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- Sentiment
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- Engagement Rating
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- Spend SOV
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- Impressions SOV
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- Engagement SOV
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