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Attention & Performance Analytics
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About York TV Commercial, 'NHL: Break Away From the Pack'
Just like in the NHL, York believes that reliable performance is everything. Although there is a fine line between attention to detail and obsession, some lines are meant to be crossed. A hockey player meticulously tapes up their hockey stick and another player lines up a row of pucks to practice their slap shot on. In the same way that players have the ability to harness their passion, York claims to have broke away from the pack and used that passion to create heating and air conditioning products.
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