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Apple iPhone 6s TV Commercial, 'Live Photos'

Apple introduces its Live Photos feature for the iPhone 6s. The feature allows you to view your photos in a unique way; when you touch a live photo, it comes alive, and when you let go, it goes back to being still -- almost as if you were being teleported through space and time, but less dangerous. So, whether you take a picture of your cat, children at a shark observatory, or your daughter making a snow angel, you can relive the moment with Apple Live Photos.

Apple iPhone
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Apple iPhone 6s
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Teresa Richards ... Mom watching child make snow angel, Karim Bailey ... Teacher at the aquarium in pink shirt, Max Bunzel ... Skier taking photo
Cats, Sharks
TBWA\Chiat\Day ... Creative Agency, OMD West ... Media Agency
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