Classic hit "Pump Up the Jam" sets the tone as pop artist Katy Perry sports a black and red outfit that matches the CoverGirl Plumpify blastPRO mascara tube. CoverGirl claims its newest innovation is designed to boost lash volume and lift them up, up and away.

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Advertiser Profiles
Tagline
“Easy, Breezy, Beautiful CoverGirl”
Mood
Active
Actors - Add
Katy Perry ... Musician
Agency
Grey Global Group Inc. (Agency), Starcom MediaVest Worldwide (Media Agency)

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