Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About E*TRADE TV Commercial, 'Benedict Arnold'

A historical reenactor is playing the role of Benedict Arnold, infamous traitor to the United States during the American Revolutionary War. He talks about his knowledge of trading, that he does his trading through E*TRADE and that it's the trade platform that traders use. He is interrupted by another historical reenactor who yells for him to get off the computer. He stands adamant in his decision in not getting off before being startled by the cannon blast behind him.

Advertiser
Advertiser Profiles
Tagline
“Opportunity is Everywhere”
Songs - Add
Mood
Funny
Actors - Add
Joey Slotnick ... Benedict Arnold, Sean Crespo ... Voice Over)
Agency
R/GA (Agency), MullenLowe (Creative Agency)
Screenshots

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