A man sits on the couch and reaches for the remote control to turn on his television, which is equipped with DirecTV. When he tries to watch something, a pop-up appears on the screen requesting additional payment for a receiver. Subsequent pop-ups ask for additional fees like upgrades and surcharges. Dish Network then says that the average DirecTV customer pays a certain amount per month and then offers a different, reduced price that is meant to compete.

Advertiser
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Get Dish's three-year TV price guarantee for $49.99 per month
Songs - Add
None have been identified for this spot
Phone
1-800-CALL-DISH
Mood
Active
Actors - Add
Coronado Romero ... Guy on the couch , Grant George ... Voice Over)
Agency
Publicis Mid America (Creative Agency), Havas Worldwide Chicago (Digital Agency), Horizon Media, Inc. (Media Agency)

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