Ice Breakers Mints TV Spot, 'Writer's Block'

In his apartment, with the sounds of the city outside, a man sits in front of his laptop, trying to write. During a bout of writer's block, he pops a Coolmint Ice Breakers and a white unicorn, speckled with metallic blue flakes appears. An auto-tuned song about confidence accompanies the magical animal and, after petting the majestic animal, the man says he believes in himself before he madly starts typing.