Diet Coke TV Spot, 'IT'S MINE: The Pursuit' Song by Andra Day
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A woman's dress billows in the wind as Andra Day's song "I Want It All" begins and the volume rises. In front of a white background, she leaps, reaching with single-minded intensity towards what turns out to be a Diet Coke. Diet Coke shows variations on its bottle packaging until she makes her catch and takes a long, luxurious sip.
- Published
- February 28, 2016
- Advertiser
- Diet Coke
- Products
- Diet Coke
- Tagline
- “It's Mine”
- Mood
- Active
- Events & Venues
- The Oscars at Dolby Theatre
- Actors - Add
- None have been identified for this spot.
- Agency
- Droga5 ... Creative Agency, Droga5 ... Digital Agency, Universal McCann (UM) ... Media Agency
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