An office worker named Jim suffers from arthritis. To combat the pain, he applies cream to his hands. However, all of his other co-workers seem to notice the smell and make appalled faces. Jim is visibly mortified, and he becomes even more so when a man dressed in a Blue-Emu suit pops up from the next cubicle over and announces to the office that Jim has an arthritis problem. Over by the water cooler, the man offers Jim Blue-Emu Maximum Arthritis Pain Relief Cream to help, and Jim smiles with relief.