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PUMA TV Commercial, 'Rihanna Training: Sneak Peek'

Media Measurement

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Attention & Performance Analytics

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As slow-tempo music plays in the background of this commercial shot in black and white, we watch singer Rihanna pull off her athletic apparel that includes a sports bra. At first, she is a mystery woman as we can't see her face, though there is a distinctive Roman numeral tattoo along her shoulder as she wears layers of necklaces. All along, PUMA takes time to ask us the following question: What are you training for?

Advertiser
PUMA
Advertiser Profiles
Facebook, Twitter, YouTube
Tagline
“Forever Faster”
Songs - Add
Bitch Better Have My Money - Rihanna
Ad URL
http://www.puma.com/training
Mood
Active
Actors - Add
Rihanna ... Musician
Agency
Havas Media ... Media Agency
Screenshots
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