Buddies and Capital One spokespeople Spike Lee, Samuel L. Jackson and Charles Barkley are excited to roll into the Phoenix airport for 2017 NCAA March Madness. After all, Barkley says, this is "his town." He won MVP in the Arizona city and he's the voice of the tournament. When the group sees a large crowd nearby, Barkley is certain it is for him. As it turns out, people are excited about and taking pictures with sportscaster Jim Nantz, which Barkley understands because he thinks Nantz has rugged good looks and a velvety voice. He does tell his pal Spike Lee to shut up, though, when he has the audacity to say that maybe Phoenix is more of Jim's town than Chuck's town.

Advertiser Profiles
Tagline
“What's In Your Wallet?”
Songs - Add
None have been identified for this spot
Mood
Funny
Scene Location
Phoenix, AZ
Events & Venues
March Madness Mar 14, 2017 - Apr 3, 2017
Actors - Add
Charles Barkley ... Athlete, Samuel L. Jackson ... Actor/Actress, Spike Lee ... Director, Jim Nantz , Sean Poolman ... Man in tan jacket taking selfies with Jim, Tatiana Carr ... Mom with baby
Agency
DDB (Agency)

More Capital One (Credit Card) Commercials
Related Commercials

Get Full Metrics On This Ad

10 days of access across the site

Media Measurement

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice
Spend
Impressions
Engagement
Back to top