Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Ad Council TV Commercial, 'Child Passenger Safety: Give Them a Future'

At the pool and on the trampoline, a child appears each time the click of a seat belt is heard. During a school dance, a girl's dancing partner appears before her when the same click sounds. Ad Council encourages parents and caregivers to secure their children in the correct car seat for their size to help ensure a bright future ahead of them.

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Emotional
Actors - Add
Alexandra Ella ... mother in blue sweater
Agency
Merkley+Partners (Agency)

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