Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Sanderson Farms TV Commercial, 'The Truth About Chicken: Mr. Floppy Arms'

Bob and Dale from Sanderson Farms are here to expose some of the marketing gimmicks surrounding chicken. Bob the farmer compares "antibiotic-free" labels with Mr. Floppy Arms, and concludes that they are both strategies to attract customers to the product. He explains that according to law, all chicken must be free of antibiotics when leaving the farm. Dale can't elaborate because he fell victim to the hypnotic powers of Mr. Floppy Arms.

Advertiser Profiles
Mood
Funny
Actors - Add
Jeff Wiens ... guy in red shirt
Agency
The Cirlot Agency (Agency)

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